THC is led by Tracey Henry, an experienced public relations professional with over 20 years’ experience in lifestyle, health and wellness, culinary and nightlife clients. With a strong focus on media relations, strategic pitching, marketing and brand consulting, Tracey once accomplished a rare “hat trick”—placing clients in three different stories in a single edition—in none other than the New York Times. Her later cancer diagnosis inspired her to refocus her professional efforts exclusively on the promotion of cannabis-related business, personalities and products, and led to the formation of Type A Media/ Cannabis Lifestyle Communications in 2015 and Tracey Henry Consulting in 2018.  Tracey was proud to serve in 2018-2019 as National Headquarters Publicist for cannabis leadership organization Women Grow.

​

Photo by Jake Plowden 

​